Email Operations Associate

  • XO Group
  • 40 Arlington Ave E, St Paul, MN 55117, USA
  • Nov 09, 2020
[Information Technology]

Job Description


Here at The Knot Worldwide, we believe in doing work that matters. In 15 countries around the world, our leading family of brands (The Knot, WeddingWire, Bodas, The Bash, The Bump, How They Asked, Lasting, and more) inspire, inform, and celebrate our communities as they move through life's milestones. From the proposal to creating a home, and starting a family together, we're there for every step of the journey. Our couples and business partners depend on us. They're all in. So are we.


The Local Revenue Operations team is a key function within The Knot Worldwide, focusing on data, process, and systems to drive excellence across our sales, service, and marketing teams. We are seeking an Email Operations Associate to support our email communications strategy to our paid vendors and prospects. The ideal candidate is a self-starter with a passion for operational excellence, customer experience, and executing on strategic initiatives.


  • Assist in the execution of email campaigns to support TKWW's overall email marketing strategy and key marketing initiatives
  • Work cross functionally with marketing and operations teams to ensure alignment and execution of overall strategy
  • Assist with data quality initiatives for prospect and customer email list segmentation
  • Help build and maintain email lists for notification emails and marketing campaigns
  • Manage daily email notifications to paid vendors to support operational renewal processes and price increase strategy
  • Assist with updating marketing landing pages on website to collect prospect information
  • Creating and updating Salesforce campaigns for marketing initiatives
  • Document and iterate on email and systems processes to optimize efficiency
  • Create and maintain reporting to measure campaign performance
  • Help identify areas for operational improvement


  • 1-2 years of relevant professional experience in sales, customer service, marketing or operations
  • Basic experience with Salesforce
  • An analytical and operational mindset, with a passion for problem solving
  • Keen interest in leveraging technology to increase efficiencies and improve internal processes
  • A strong ability to meet deadlines and organize competing priorities
  • Strong interpersonal, partnership, and project management skills


  • You have a BA/BS degree
  • You have prior experience with Pardot or a similar marketing automation tool
  • You have prior experience with Salesforce reporting functionality
  • You have prior experience or knowledge of email marketing best practices

At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job if it sparks your passion to join TKWW and make a difference!


  • You Dream Big. You iterate and experiment to drive innovation.
  • You Love Our Users. You keep our global community at the center of everything you do.
  • You Respect All Voices. Inclusion strengthens us and powers your decisions.
  • You Hustle Every Day. You favor urgency and own your outcomes.
  • You Win Together. People are at the heart of our success and you play as a team.


The Knot Worldwide offers a unique employee experience and we are deeply proud of our award-winning culture. From flexible vacation and generous parental leave benefits to promoting wellness and giving back to our community, we believe in happiness above all else-in and out of the office.

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The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

If you are a resident of California, by submitting your application, you acknowledge that you've read the California Privacy Notice.

Associated topics: business analysis, business analyst, business systems, business systems analyst, client, information technology consultant, marketing, sales, sap, support analyst