Senior Social Media Manager

  • Course Hero
  • 1075 W Pender St, Vancouver, BC V6E 2M6, Canada
  • Mar 30, 2021

Job Description

Course Hero is scaling! Our Social Media Manager will develop and implement a creative social media strategy to connect with students, educators, and tutors across all social media channels. They will manage the production of engaging and creative content for cross-platform distribution. The social media manager will be responsible for crafting, curating, and scheduling content that engages Course Hero's audiences. They will build trust by delivering valuable information to help students, educators and tutors be successful while offering support throughout their learning journey.

This highly collaborative, creative person will also assess data to optimize and adjust strategies that yield optimal results. Working closely with teams across the organization, the social media manager will lead storytelling, audience development, and customer support strategies. The candidate should be a critical thinker, that’s resourceful and motivated to work in a fast-paced environment. They will also be responsible for evaluating and establishing a Course Hero presence on new platforms, where relevant.

This is a full-time role located in Vancouver, Canada.

Here Are Some Ways You’ll Make An Impact
  • Develop a strategy to support Course Hero’s business goals, engage target audiences and ultimately improve awareness of the brand
  • Craft social media copy and produce compelling visual content to promote learning, announce product features, share news, and support campaigns
  • Manage daily operations of Course Hero social media properties including analytics and customer support
  • Collaborate with customer support to ensure that all queries are responded to in a thoughtful and timely manner
  • Collaborate with communications, marketing, creative, and educator engagement teams, to best represent the brand
  • Develop timely, relevant content in response to trending, cultural and industry-related moments
  • Develop data reports, monitor performance, assess metrics, and regularly report results to the broader team, ensuring growth of the community
  • Implement best practices and benchmarks for team operations
  • Work with vendors and channel partners at Facebook, Instagram, Twitter, YouTube, Pinterest, LinkedIn, and others
Are you our next Social Media Manager?
  • 5-7 years of relevant social media experience, working with consumer-facing brands
  • BA degree in a related field – marketing, creative, communications or journalism
  • Excellent photography, video and graphic editing skills. Confident working with Adobe Creative Suite, Final Cut, Mojo, Canva and other visual and audio editing tools
  • Experience with data and measuring social media through a range of tools
  • Excellent written and verbal communication skills
  • In-depth knowledge of the creative and technical specs for each platform

Bonus Points
  • Detail oriented with outstanding organizational, analytical, and creative problem-solving skills
  • Effectively engaging with social media platforms and have an existing social presence
  • Produce engaging content in a fast-paced environment
  • A willingness to embrace change, feedback and to adapt strategies on the fly
  • Curiosity to explore new ideas and experiment with tools and resources
  • Passion for pop-culture, education, and current affairs identity

Benefits & Perks
  • Competitive salary and stock options
  • Full private medical coverage (medical, dental, vision)
  • Retirement savings program
  • Paid Parental Leave
  • Flexible Work Schedule
  • Education Reimbursement
  • Quarterly team events and outings
  • Team lunches
  • Free lunches twice a week, on-site cafe discount, plus an endless snack and drink supply
  • Social responsibility program (volunteer hours and donation matching program)
  • Front row seat to Master Educator lectures – check out our Lecture Series videos

Equal Employment Opportunity Statement (EEO)

We are an equal opportunity employer and value diversity and inclusion within our company. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or ability status. We will ensure that individuals who are differently abled are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment as provided to other applicants or employees. Please contact us to request accommodation.

About Us

At Course Hero, we have an awesome team and a truly engaging culture. We are customer-focused, collaborative, responsible, gritty, and we love to learn. Our bold mission is to help students graduate confident and prepared!

We are not the only ones that think we’re onto something big. Course Hero has been recognized as one of the 2021 Top 100 Best Places to Work in the Bay Area, Top 50 Best Paying Companies in the Bay Area, Top 100 Most Transparent Companies, and in the Top 50 Most Transformational Companies in Education Technology. Read up on some of our recent news coverage, blog, and learn more about us to see what it is like to work with our team.